Whether you are bleached to platinum blond, rocking your silver look, want to be a cool blonde or just need to eliminate the brass, PURE LIGHT pigments are used to neutralize.

PURE LIGHT contains a balance of ingredients with a custom blend of color pigments; a perfect iridescent purple to remove unwanted stubborn yellow shades, as well as brassy hues.

BEING BOLD AND BRIGHT WITHOUT THE BRASS IS COLOR AT ITS BEST